CREATIVE EXECUTION
A book has to be looked at before it is read.
Creative execution here is not decoration. It is the visible surface of everything else on this site, and it has to say the same thing the metadata says.
Most creative work for books is produced in isolation: a trailer here, a set of graphics there, a mockup ordered from a marketplace. Each piece looks acceptable and none of them agree with each other.
I make this material as one part of a larger visibility practice, which means the language in a trailer, the subtitle in a mockup, the claim on a one-sheet and the description in a listing are the same language.
Tone follows the work. A thriller and a clinical handbook should not be presented with the same visual vocabulary, and neither should be presented with a template.
WHAT I PRODUCE
Selected according to where a book is going, not assembled as a package.
01. Video and Motion
- Animated Book Trailer
- Cinematic Book Trailer
- Short Book Teaser
- Book Launch Video
- Author Introduction Video
- Book Trailer Storyboard
- Trailer Script Development
- Book Cover Motion Graphics
- Animated Book Cover
- Short-Form Book Video
- Vertical Book Video
- Book Reels
- Author Introduction Reel
- Book Trailer Cutdowns
- Animated Social Graphics
02. Mockups and Retail Visuals
- 3D Book Mockup
- 3D Paperback Mockup
- 3D Hardcover Mockup
- 3D Kindle Mockup
- Book Canvas
- Amazon A+ Visual Concepts
- Amazon Feature Graphics
03. Graphics and Campaign Assets
- Book Banners
- Author Banners
- Social Media Book Graphics
- Quote Graphics
- Review Graphics
- Book Announcement Graphics
- Launch Graphics
- Reader Campaign Graphics
- Goodreads Graphics
- Goodreads List Graphics
- Newsletter Graphics
- Website Book Graphics
- Social Media Carousel
- Podcast Guest Graphics
- Event Graphics
- Conference Graphics
04. Kits and One-Sheets
- Author Media Kit
- Book Media Kit
- Speaker One-Sheet
- Author One-Sheet
- Press Kit
05. Presentation and Sales Material
- Presentation Graphics
- Book-to-Screen Presentation
- Book Pitch Deck
- Institutional Presentation
- Professional Presentation
- Digital Book Brochure
- Book Sales Sheet
- Book Information Sheet
- Book Resource Guide
WHY THIS MATTERS
A book has to be looked at before it is read. If your visual assets look amateur or disconnected, readers will assume the book is amateur too.
The Benefit: When your trailer, your mockup, your media kit, and your Amazon listing all share the same high-quality visual language, you build instant trust. Readers, journalists, and institutions take you seriously. Your book looks like a professional product, not just a file upload.
The Purpose: Creative execution is the visible surface of everything else. You can have perfect metadata, but if the cover mockup looks flat and the trailer is boring, nobody will click. We make sure the visual surface matches the quality of your writing.
Email Taylor